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How would that be if you are searching for some important documents, articles or whatever on any of your favorite search engine like Google, Yahoo etc. and every time you get directed to some useless website?? Tearing hairs, cursing that search engine and website, isn’t it? But, thanks to the Search Engine Optimization or SEO services, we never have to do that. We get the best sites having those desired materials on the first search and that’s the magic of SEO or Search Engine Optimization.

India is one of the most developing countries of the present world and it is developing everyday and almost every second. One of the most important factors for this development is internet. And with internet comes websites, website developers and last but not the least the SEO. SEO has emerged to be one of the most important parts in website publishing. And so has emerged the SEO companies in India. As a matter of fact, the most important factor behind the emerging of these SEO companies is the target users or the common net surfers. A website can never reach to its readers without getting optimized by any SEO specialist. It’s kind of a cycle, websites, SEO services and common people.

With the increase of websites, the number of SEO companies in India has increased and so has increased the job opportunities. SEO companies in India are recruiting huge number of candidates for the SEO services. It’s more or less useless publishing websites without optimizing it by SEO specialists. These SEO experts have a lot experience about the market, i.e. what an user is searching for. These SEO services help the websites get higher rank in the search engines. Moreover, SEO services in India costs much less than foreign SEO’s, as a result of that the Indian SEO companies get order for optimizing many foreign websites.

Lots of SEO firms have grown up in India due to this demand of Indian search engine optimizers in foreign market. And these SEO firms are constantly recruiting members who have knowledge of web designing or any other web designing programming languages. They also hire people for writing the contents of those websites. You should always contact a SEO consultant if you want to publish your personal site on internet and want to bring it higher up in the rank. SEO firms optimizes your website as per their company rule so that you can get the most from their side, the rest depends on the content of your site that you have given.

With these SEO firms growing up in India, it has become a lot easier for Indian organizations to publish their site in this cyber world. And that includes the cost, plenty of affordable web designers and content writers etc. So this is the way you can work for your website to make it SEO friendly. It would be better to do the job in an affordable rate and that would be definitely from the SEO service offered from India, since this is the best way to do it!

Along with Affordable SEO India 123-SEO is that SEO Company India that offers you complete SEO Service India according to your need.

SEO Consultant – Tracking Trends

The SEO consultant can help your business capitalize on the ever-growing shift toward online research and marketing. Recently, The National Association of Realtors (NAR), the country largest trade organization, released a report indicating that that more than 70% of homebuyers first became aware of the home they eventually purchased through online research.

Meanwhile statistics suggest that 92% of shoppers either purchase or research products online. The fact is that the use of an SEO expert can boost your site’s visibility, productivity, sales and bottom line. Regardless of your company’s product or service, businesses that rely upon an online presence and that do not use an SEO consultant will learn the hard way that a relatively reasonable upfront investment can yield big dividends down the road.

Launching a website without the advice of an experienced SEO is akin to casting an un-baited fishing line into the ocean in the hopes of landing a trophy fish. SEO experts provide a variety of services including training, monitoring, recommendations and analysis.

The Role of the SEO Consultant

The services provided by the SEO consultant have depth and range and can be carefully coordinated to compliment the company’s marketing strategy. As a necessary component of that strategy, some SEO consultant recommendations may be used to create consistency throughout the total marketing plan. Seamless marketing must always be the goal.

With increased exposure to consumers and with ever-changing online research trends, the SEO consultant will diligently keep the client advised of industry trends. These trends can usually be easily expanded into new online venues. The recent splurge in social media is a perfect example of the need to stay atop of the way consumers perform research.

There are six main reasons to utilize an SEO consultant:

• Learn effective SEO techniques and their implementation
• Boost the company’s online presence
• Increase the site’s search engine ranking
• Attract targeted consumers
• Increase sales
• Protect the company’s online reputation

The Measure of SEO ConsultingWhether your site is dormant or active, an SEO will be able to provide considerable analysis and discover new areas and means to boost activity. Again, there are six central areas in which the professional SEO can buoy your site.

• Analyze your Search Engine Optimization techniques
• Improve your SEO website design
• Optimize keyword usage
• Improve your SEO copywriting
• Build effective links
• Setup and expand website analytics

The SEO expert can either work with existing staff or perform the services directly on an ongoing basis.

Search Engine Optimization specifications constantly change. The big three search engines, Google, Yahoo and Bing have sophisticated algorithms. The changes present constant challenges to sustaining high SEO rankings. When adding the significant gains in social media venues like Facebook, Linkedin, Twitter and Digg, the need for the SEO consultant becomes even more necessary.

Improving your SEO has a high return on investment. To increase the exposure and increase the bottom line, the SEO expert provides meaningful value. Think about that un-baited fishing line, think about what your optimized site can mean to your company and consider retaining a professional SEO to boost productivity and sales.

Discover more about how an SEO firm [http://bluelambda.com.sg/seo-firm/can-an-seo-firm-supercharge-your-business] can bring your business to the next level and whether an SEO consultant [http://bluelambda.com.sg/seo-consultant/seo-consultant-more-sales] can bring your more sales. Visit us at bluelambda.com.sg to find out more!

Nowadays everyone is talking about Social media networking / social media optimization(SMO). Most of the people have joined these social networking communities. Recently I was reading an article: Companies planning to increase their social media spend. Having a profile in social networking websites is becoming necessity nowadays which also helps spreading word of mouth publicity about your brand…

No doubt SMO is a great tool to spread brand awareness, seek advice and get noticed in the social media. But one thing which really bothers me is how SEO and SMO interact with each other. Let’s find out what they are and how are they related:

Search Engine optimization (SEO) is the process of analyzing a website and modifying it to enable search engines to read, understand, and index it correctly. This dramatically increases the traffic to the web site.

Social media optimization (SMO) consists of a set of methods for generating traffic on any website through social networking websites, business networking websites, online communities and blogs (macro blogging as well as micro blogging).

1. SEO and SMO both can be used to drive traffic to your website which in turn generate substantial leads your business
2. SMO is done to impress human being and SEO is done to impress search engine spiders. So in SMO we need to write impressive content to seek the attention of social media, whereas in SEO we write content for the website with proper usage of keywords grab the attention of search engine spiders.
3. For SEO we need to change the titles, metas headers etc of a website so the website gets modified whereas for SMO we use social networking websites to spread the brand of our website.
4. SEO has been emerged long time back whereas SMO has come into existence recently after 2005.
5. Any person with a little bit of knowledge of internet can do SMO whereas quality SEO can only be performed by SEO expert. Google really gives importance to Search engine optimization as it is directly associated with the page rank, which demonstrates the importance of the webpage in search engines whereas SMO is not at all related to the importance of the webpage.
6. The structure of the website is not so important when doing SMO, which is an essential aspect of SEO.
7. There are certain rules (which keep changing by Google) to perform SEO (example title, meta description, meta keywords, headers, alt tags etc), whereas for SMO there are no rules laid as such. Only thing one should keep in mind while doing SMO is that SMO is done to interest human being so one should never use social networking websites to directly sell something rather it should be utilized to make relationships with the prospective clients. Make it personal and interesting for others so that people would like to connect to you. So the key point is while doing SMO “keep it human”
8. SMO costs you nothing or it costs you very less whereas to get effective SEO services requires a lot of in-depth study as well as hard work so one should be ready to pay a fairly good amount for SEO of their website. Even though there are many cheap SEO companies have appeared recently in the market who barely knows anything about SEO but they provide cheap SEO services. They would just write metas and title and metas for their client’s website without doing any competitive analysis of keywords. Whereas expert SEO companies search out profitable keywords for the webpage. Profitable keywords are keywords that have a more amount of searches, but slight competition. This requires experience, lots of in-depth studies and analysis.
9. SEO is a long term strategy. Initially to get the results of SEO will take some time, but once you start getting visibility of set of keywords in the first page of search results, even after you stop taking the SEO services the results will stay there. Whereas SMO is an ongoing process you need to stay connected using social networking websites and keep doing macro blogging in order to be in search results.
10. Search engine gives you instant result on any query whereas if you are asking some question through Social networking websites it will take some time, so if your website is well optimized you will get noticed quickly through search engine which is an added advantage of doing SEO.

When to initiate SEO and SMO:The basic aim of both SMO & SEO is to enhance traffic to the website which will help you grow your business. But the basic question which arises in one’s mind is when to start what? The answer is simple. One should start SEO first to ensure the first page visibility and then slowly dig into SMO, so that when your SMO users start looking for you have strong web presence in the search engines.

How to increase the web presence

There are various methods to increase visibility in Social media websites (Linkedin, facebook) like one can join various groups of common interests and then part take Q and A and discussions board etc. Or you can start following other people in social networking websites like tweeter and regularly post the tweets. By doing this you can establish yourself as a brand and personalize their relationship with their prospective clients.

What is important SMO or SEO

In today’s age search engine has become bare necessity to find information on products, services or any other information. Still common man generally goes to search engine to find information on anything and then further refer Social networking websites to get feedback from different people.

So Social networking websites can be used for brand monitoring, you can use social networking websites to keep track of what has been said about your company and so you can respond those feedbacks to give a personal touch to your customers and their opinions could be further used for discussions in your company.

Now we can say that the importance of SEO will remain there. Social networking websites can be used to as a backup to get opinions, spread contacts which can get converted into business in future. Basically using SMO you can create a personal feel which is otherwise very difficult for you to create using SEO alone. SMO gives you opportunity to personally talk to your prospective clients and solve their queries as human being, which is really essential to get business but at the same time strong visibility in search engines is also essential.

Combine SEO and SMO to grow your online business

So we can conclude that optimizing your social media presence can positively trigger organic/natural search engine listings as search engines are paying attention to social networking websites. But without doing SEO the webpage doesn’t seek importance in search engine spiders.

So my view is to combine SEO with SMO is the smarter way to grow your business. Do let me know your views, information about how SEO and SMO can be linked together in order to gain maximum output.

Shilpa Singh, Director Himshilp – Internet Marketing Consultants handling SEO, SEM, website designing and website promotional stratagises.

http://www.himshilp.com

Are you sick and tired of carrying out SEO work..?

Well guess what? So do I..until I discover the immense benefits of using an automated SEO Software for my own SEO techniques.

Let me tell you a little story..

Yet another similar day again..

*Click* *Click*

*Click* *Click*

Sigh, I thought to myself.

Carrying out Search Engine Optimization REALLY sucks.

Whoever said that Internet marketing is easy?

I ought to find those scammers and hit them hard on the head.

None of them ever said anything about Search Engine Optimization! (Newbies out there, give me a high five!)

And to think here I am..stuck with SEO for my website. (Argh, I just created a JOB for myself.)

They should have said SEO is THE first GREAT obstacle that any internet marketer who has their own website will face.

Then suddenly, while clicking on yet another profile link..I had a brilliant idea!

Isn’t computers suppose to do things for humans automatically??

And so, armed with my shiny mouse and my resilient keyboard, I proceed on the journey of finding the best automated tool that can carry out this SEO efforts of mine…

…or actually I just type in “automated SEO” in Google and hoped for the best.

Well needless to say, there are many many results…

…and many many more sales pages and opt in pages for more products..

Wow, I didn’t actually know there were so many choices!

And so began the next journey of finding out the perfect automated SEO Software for my website.

And found the perfect SEO Software, I did.

But more on that later – for now I want to share with you 3 reasons how using an automated SEO Software has helped save me from this boring task AND place my website high on search engines effortlessly!

Reason 1:

An Automated SEO Tool saves you much time doing the tedious stuff, allowing you to concentrate on the more important stuff of creating unique content.

Creating unique content should be any internet marketer’s main goal – not building more and more links.

Unique content is what drives the internet forward, and are what users want to read!

An Automated SEO Software frees up precious time for you to do that.

Reason 2:

An automated SEO Software has no feelings and does not require motivation to carry out the boring SEO efforts.

Unlike us poor humans, who has emotions and various moodswings, coupled with requirement to eat to sustain ourselves, an automated SEO Software has no such issues.

They simply carry out these boring SEO tasks that we HAD to do…for every day, every week, every month, without complains.

Talk about a hard worker!

No issues with motivation to do them at all, unlike us (or me!) that gets bored doing the same thing after 1 week (or like, 3 days..).

Simply tell the SEO Tool what you want it to do, and they just carry it out quietly and effectively.

Reason 3:

An automated SEO Software has all the tools ready so you can organise and keep track of your SEO efforts.

An automated SEO Software is like an old time war veteran..(when compared to me, a newbie guy into internet marketing).

Hence, it has ALL the experience AND techniques to winning this SEO battle.

They simply have ALL the tools AND more..that you may not EVEN know existed!

An automated SEO Tool knows where is the best places to get backlinks from and where the best places to post content to.

And they even have the little applications that greatly help in our SEO strategy.

Things like recording down your newly created URLs and remembering all your web accounts!

A veteran SEO soldier it is.

So there you go, 3 reasons why you should use an automated SEO Software NOW!

Without it, I don’t even think I want to continue in this business of mine online.

But WAIT!

Remember I said there are many automated SEO software products out there..?

Not everyone of them can give the same benefits as I mention above.

Now if you really can relate to my benefits above, and want to find out which SEO tool is the one that I chose ultimately, simply just go here! -> SEOmated SEO Software

In there I show you the SEO Software that manage to give me all the above benefits..and MORE!

I’m so totally enjoying the ‘SEO effort free’ lifestyle!:)

If you are like me, and is really sick and tired of carrying out the mundane SEO efforts, then simply just click here! -> SEOmated Automated SEO Tool

Jeff Lam

The world is already passing through a period of global economic recession & hit by an economic down time. Most of the business owners are now looking for cheaper alternatives to online marketing that will promote their site successfully. What could be more effective than cheap SEO services which will bring their sites cheap publicity & help them save valuable advertising dollars? In fact the initiation of search engine optimization has brought new hopes for every small to medium sized business & helps them skyrocket their profit. But online advertising & marketing of a site involves high cost & it can be brought down successively through hiring of affordable SEO services from reliable companies. However, website owners usually have to face a great difficulty in finding cheap search engine optimization companies with a record of quality SEO services.

Browsing through the web world will help you come across many cheap search engine optimization companies that can provide quality SEO for your online business promotion. These affordable SEO companies offer both on-page & off-page optimization service & will develop a suitable marketing strategy for your online business growth. They are not just cheap SEO services providers but prompt in handling projects of any size & complexity. They stay committed to make the benefits of online marketing available to every budget range. That’s why they offer affordable SEO packages with potential for high revenue generation.

Most of the cheap search engine optimization services companies design their SEO packages based upon the varying marketing needs of customers. The basic features of online marketing are included in these cheap SEO packages so that customers can freely choose from them the one that comes within their budget. These cheap SEO companies also act upon the simple principle of cost-effective optimization services to draw the attention of maximum clients.

The newly starting businesses often struggle with their tight budget & invest less in advertising. The cheap SEO Services & plans seem to be a better option for them. Again affordable SEO services help those having no idea on search engine optimization to reap better dividends. The professional SEO companies are found charging high for optimization service & it distracts a great many number of customers from approaching them. Their attention ultimately gets diverted towards affordable SEO providers who can help them get online exposure at affordable price. Sometimes they may feel happy to get SEO consultancy in association with the affordable SEO services.

The affordable SEO companies will work closely with your company to decide upon the suitable cheap SEO plan. Most of the time cheap SEO services are found to have features common to basic search engine optimization plans as designed by top SEO companies. That’s how you may create brand awareness much faster & for much less price. The recently launched SEO companies use the trick of cheap SEO packages to grow in popularity & increase its client base. Those looking for cheap SEO deals in market are many & cheap SEO packages lure them to a great extent. The standard of SEO services provided by affordable SEO companies are not the same. It is you who will consider all the above given options & decide the cheap search engine optimization deal best for your business.

Mr. Pankaj is a Seo Expert [http://www.seorankingexpert.com], providing Cheap Seo Services [http://www.seorankingexpert.com/Cheap-Seo-Service.php]. He came from a technical background. He did MCA from a reputed institution in India. After just one year and great success in the role, Pankaj was promoted to SEO Manager (Operations).